Adding Google juice

Manila stores News Items in department pages or in the archive, it would be better for each News Item to have a separate page. Now we can!

As Google Juice, or page rank depends on many different things, Google won't let on what makes one page show up higher than another. It's a mix of content, and who's linking to you.

However, you can help your self a little by having the text that's searched for in the page, or better, in the title of the page or even better in the URL. So, if someone searches for "smelly+socks" and your title is Service info: Smelly socks, you're going to come up quite high in the results, add in the URL and the semantically correct textural title and you'll do better.

So, this is a Manila port of the tool I made for Radio. It essentially does the same thing. At the foot of your New News Item or Edit News Item page you'll find a new field titled Google juice string (separate with #): All you need to do is add some more alternative titles for your posting. Think laterally, what will people be searching for? If you can get their search query bang on so much the better, but you may want to add more key words just in case, or even vary the order. So long as it's a grammatically correct title or nearly... Well, the more the better, just separate each one with a hash (#) as in the illustration below:


They'll appear below your News Item, below all the rest of the post's info. (You may need to add the macro to the News Item Template (Editors only: ==> Prefs ==> News Items ==> News Items Template {googleJuice (thisMsgNum)})).

You'll need to have this macro, else the links above won't show and they're the only links that search crawlers can find to your individual posts.

Below is an explanation of the different places your new Google Juice titles show up.

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